ESHP 3320 - Product Development for Entrepreneurs

Credits: 2

Description: New products are big business! Successful entries into the market are well planned. In this course, students will learn the process that develops and evaluates new product ideas into products that can be tested and launched. The class will learn methods of trendspotting, opportunity recognition, defining problems and solutions, iteration, pivoting and differentiating products or services into the market. Prerequisite: Prior credit in ESHP 1010, 1020, 1030, 1040 or 1050 with a C or better is required for enrollment.

Prerequisite(s): Prior credit in ESHP 1010, ESHP 1020, ESHP 1030, ESHP 1040, or ESHP 1050, with a C or better is required for enrollment.