Nov 26, 2024  
Fall 2023 Undergraduate Catalog 
    
Fall 2023 Undergraduate Catalog [ARCHIVED CATALOG]

BAT 3100 - Innovation Strategies in Small Business


Credits: 3

Description: Study of the strategies that reshape markets, deliver greater value at a lower cost, redefine channels, and secure a competitive advantage. Examination of frameworks that leading companies use to build innovation into their business approach. Develop winning strategies and tools to strengthen a small business’s capacity to drive innovation. Prerequisite: BA 1500  or BAT 1020 . Approved for distance education.