Apr 03, 2025  
Fall 2023 Undergraduate Catalog 
    
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Fall 2023 Undergraduate Catalog [ARCHIVED CATALOG]

ADV 2640 - Introduction to Interactive Advertising and Social Media

Credits: 3

Description: Explores conceptual and practical underpinnings of digital media and algorithmic systems with an emphasis on digital advertising and social media. Incorporates hands-on elements of web site design and online advertising creation.