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Dec 05, 2025
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Spring 2023 Undergraduate Catalog [ARCHIVED CATALOG]
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BAT 2100 - Social Media Strategy for Small Business
Credits: 3
Description: Study of the strategies and tactics to execute programs that leverage social media platforms. Development, measurement, and framework of a social media presence for a small business. Management of a successful social media strategy that will achieve business objectives. Selection of foundational social media tools that will improve return on investment (ROI).
Prerequisite(s): WRIT 1120 and ACCT 2000 or ACCT 2210 . Offered at BGSU Firelands only.
When Offered: for distance education.
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